Honda creates ad live on Channel 4
Honda broadcast a 3 minute sky dive live on Channel 4 (UK) from Spain… check it out.
Via: dvorak.org/blog
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Via: dvorak.org/blog
This viral video posted by the American Basketball star Kobe Bryant on his website, depicts the 3 time NBA champion jumping over a speeding Aston Martin with his new Nike Trainers.
Investigators on the net have discovered that the video is indeed a commercial for Nike and Bryant, when asked by KCAL-TV how the stunt was done said “Hollywood, baby.” So the ad was fake but this has always been the case with controversial viral adverts, such as with Ford’s SportKa.
The concern as always is will people mimick his insanity? Some seem to fear for his career. One thing is certain though, Ad companies seem keen to use controversy as a tool to get a commercial out.
Will it ever backfire?
Source: Mahalo
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